PUMA releases an annual Global campaign for its Suede Classics, Palette Group was tasked to take the kicks to the streets and capture the lifestyle of their audience. We shot stills for social, digital, retail and print. We developed 8 social films using the footage shot during production. The campaign's creative was deployed across North America and Global markets.
Suliya Gisele Walker
Alfredo Lavergne, Aubrey Resto
Corri Plunkett
Shri Prasham
Muhammad Elgawly
Olesia Shishlo
Carlos Crooks
Adisa Duke
Cam DeMars
Elijah Hollingsworth
Daniel Castrillon
Spencer Daniel
Maurice Diallo
Paolo Raymundo
Nate Nichols
Steffi Behringer
Chad Douglas
Parker Campbell
Christian Daniels
Philip Herman
Haze Kim
Christian Daniels
Zaire Hallie
Kristy Strate
Payal Patel
PUMA releases an annual Global campaign for its Suede Classics, Palette Group was tasked to take the kicks to the streets and capture the lifestyle of their audience. We shot stills for social, digital, retail and print. We developed 8 social films using the footage shot during production. The campaign's creative was deployed across North America and Global markets.